Blue Ocean Strategy Seminar; 7-8 Nov 2013; Crowne Plaza, Nairobi

Greetings,                         

Ø  Is your company facing heightened competition from domestic and international rivals?

Ø  Do your sales representatives increasingly argue they need to offer deeper and deeper price discounts to make sales?

Ø  Are you finding you need to advertise more to get noticed in the marketplace, yet the impact of each advertising shilling spent is falling?

Ø  Is your company focused more on cost cutting, quality control, and brand management at the expense of growth, innovation, and brand creation?

Ø  Are mergers and acquisitions the principal means your company sees to grow?

Ø  List your key competitive factors; now list your competition's. Are they largely the same?

 If you answered yes to a majority of these questions, then your company is stuck in the red ocean. Blue ocean strategy offers you a way to swim out of the red ocean filled with sharks. It presents a theory, tools, and frameworks to allow your company to break away from the competition and create a blue ocean of new market space.

 We wish to invite you and the management team for a seminar on the Blue Ocean Strategy (BOS) on 7^th-8th Nov 2013 in Nairobi. This is a two day practical course that will give you the tools and methodologies to create value innovation for customers that makes competition irrelevant. The seminar will deliver powerful insights on how to create uncontested market space and create demand from non-customers. Click here to Register

 The Lead Trainer will be Gavin Fraser from the UK.  Gavin is current MD at Value Innovations UK and an associate of Professor Kim and Mauborgne (the creators of the BOS concept) at INSEAD University, where he works with Prof Kim to implement Blue Ocean Strategy (BOS) in organizations across the world. Previously, he was a partner at Accenture and a Principal consultant at Deloitte & Touche, UK.

 Gavin has worked with Prof Kim on the Blue Ocean Strategy for the governments of Singapore and Malaysia. His other clients include Shell Oil, LG UK, Cadbury UK, Phillips electronics, Kimberly Clark, McCarthy and Stone among others.

Also, On 14-15^th Nov 2013, we have a High Impact Selling Seminar at Crowne Plaza, Nairobi by a top and successful Sales expert in Europe, Peter Andreou. High Impact Selling workshop guarantees that you achieve the maximum results from your sales resources. It looks at global best practices and develops participants to achieve performances of the top 50% sales people. It looks at the A.C.H.I.E.V.E. factors that delivers outstanding peak sales. We can assure participants they will see a 25% jump in sales within 3 months of attending this workshop. Register for Sales Seminar here

Find the Seminar Brochures, Program, Lead Trainer's Profile and introduction slides attached

You can't afford to miss this golden opportunity with experts. In case you are not entirely satisfied with the training, we will even refund your money back, no questions asked.

 So what have you got to lose?

 For a confidential non-committal chat, contact Karim via  0721691219;

THE CENTER FOR STRATEGY AND MANAGEMENT

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+254 (20) 2529748, Cell: +254 718 500370

www.strategycenter.co.ke